Stella Stoetzel
Professional Experience
Illinois Property Solutions
Marketing and Communications Consultant - Freelance
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Led a complete website redesign from planning through launch, improving the company's digital presence and user experience.
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Defined the company's brand messaging by writing website copy for the homepage, service pages, portfolio, and company profile.
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Built the company's LinkedIn presence and partnered with leadership to strengthen its online brand.
April 2026 - Present
Bird's Nest Bar
Social Media Manager
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Manage Instagram strategy and content for two Bird's Nest Bar locations, creating campaigns that promote events, specials, and community engagement.
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Grew Instagram followers by 80%, increasing the audience from approximately 3,000 to more than 5,400 followers through organic content.
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Created content that reached 116,000+ accounts in 90 days, including a Reel with 208,000+ views that generated 243 new followers.
May 2023 - Present
Formless Beauty
Marketing Assistant - Influencer Outreach
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Identified creators whose audiences aligned with campaign objectives and coordinated influencer partnerships from outreach through execution.
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Managed influencer communications, tracked campaign performance, and supported product launches.
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Collaborated with the marketing team to execute digital campaigns and strengthen brand awareness.
October 2023 - 2025
Jenny McCarthy Collection
Social Media and Brand development Associate
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Created social media content that supported brand awareness and audience engagement.
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Assisted with product development and marketing initiatives for new product launches.
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Helped maintain a consistent brand voice across digital platforms.
December 2019 - 2020
Education
DePaul University 2025
BA in Public Relations and Advertising, Minor in Digital Marketing
Skills
Creative & Web
• Canva
• Adobe Photoshop
• CapCut
• Wix
Marketing & Analytics
• Google Analytics
• Semrush
• Meltwater